Roast & Grill, Malaysia

The series of restaurants under the Roast & Grill concept and branding was one of the main projects undertaken by Gridline Design Lab in Malaysia during the period from 2016 to 2018. The conceptualization and execution of branding concept were undertaken by us and readily adopted by Secret Recipe. Gridline Design Lab is proud to have contributed to the success story of the Roast & Grill brand name in Malaysia.